Ocular SportsOCULAR SPORTSRecruiting Strategy
Now booking Fall 2026 recruiting families

Atlanta, GA · Est. 1998

Recruiting Is Chess.Learn The Moves.

27+ years inside college recruiting. From first-round NFL draft picks to Division I signees. Most families lose the scholarship before they ever get an offer — because nobody taught them the moves.

27+
Years in recruiting
1998
Founded in Atlanta
No. 28
2023 NFL Draft pick

Free · No Obligation

Where Does Your Athlete Actually Stand?

Tell me about your athlete and I'll send back an honest read on their recruiting position — what's working, what's costing them offers, and the next move to make. No cost. No pitch.

Or call Coach Strong directly: 470-452-0295

The Formula book cover

The Book

The Formula: Mastering the Recruiting Chessboard

Coach Tommy T. Strong puts 27+ years of recruiting knowledge into one system: how offers are really made, when to move, who to contact and what silence from a staff actually means. Every chapter is a move — evaluation, exposure, outreach, leverage and the signature. Written for the athlete and the family sitting at the same table.

Start for the price of lunch → $9.99 Kindle

Kindle

$9.99

Instant digital access on any device.

Buy on Amazon

Paperback

$24.99

The full playbook in print, built to be marked up.

Buy on Amazon
Signature Edition

Grandmaster Edition

$37

Hardcover collector's edition of The Formula.

Buy on Amazon

What We Do

Every Move, Coached

Film Review & Highlight Strategy

Line-by-line breakdown of your film, then a highlight build that leads with the traits college coaches actually evaluate first.

Coach Outreach Campaigns

Targeted school lists, written introductions and a follow-up cadence that keeps your name in front of the right staffs all season.

Transfer Portal Guidance

Timing, positioning and honest fit analysis so a portal entry becomes a move forward instead of a lost year.

NCAA Eligibility Navigation

Core-course tracking, registration steps and clearinghouse deadlines handled before they turn into a signing-day problem.

Parent Education

Families learn how offers, money and verbal commitments really work — so nobody is negotiating a scholarship blind.

Not sure where you stand?

Start with a free recruiting assessment and get an honest read on your position.

Start Free

One-on-One

The Grandmaster Session

A private strategy call with Coach Strong. We look at your film, your grades, your timeline and your target schools, then decide what actually happens next — no guesswork, no generic advice.

  • A signed Grandmaster Edition of The Formula, shipped to you
  • A written "next three moves" plan built around your timeline
  • Honest evaluation of your current recruiting position
  • A target school list matched to your film and academics

60 Min

Direct with Coach Strong

3 Moves

Written plan you keep

Signed

Grandmaster Edition included

Limited sessions each month — these are run personally by Coach Strong, not a course.

Proof

The Results Speak.

Myles Murphy at Ocular Sports

Myles Murphy

Clemson University

1st Round NFL Draft Pick — No. 28, 2023

Cincinnati Bengals, Defensive End

Rashad Stewart

Rashad Stewart

University of Louisville

Georgia State University

Division I FBS — ACC and Sun Belt

Malik Chevry training

Malik Chevry

Trained 3 Years at Ocular Sports

Now Andre's DB Coach

Western Carolina University

Andre Stewart

Andre Stewart

Defensive Back

University of Tennessee Graduate

Western Carolina University — Fall 2026

Malik Chevry trained here for three years alongside Andre, back when Andre was in middle school. Today Malik is a college coach — and he coaches Andre’s position group at Western Carolina. That is what 27 years of real relationships builds: the athletes we developed become the coaches who open the next door.

Podcast

Ocular Enterprise Information & Discussions

Coach Strong on the business behind recruiting — the conversations coaches, parents and athletes rarely hear out loud.

  Listen on Spotify
  1. 01This Business of Recruiting 2023
  2. 02Secrets to Recruiting by Any Means Necessary
  3. 03Build Your Business Within Your Business
Coach Tommy T. Strong

About

Coach Tommy T. Strong

Coach Strong has spent 27+ years on both sides of the recruiting table — as the coach evaluating athletes and as the advocate sitting next to the family reading the offer. That view is the whole advantage: he knows what a staff is really deciding while a household is still waiting on a phone call.

His approach is protection-first. Athletes and families get the truth about where they stand, what a commitment costs and which promises hold up, before anyone signs anything.

He founded Ocular Sports in Atlanta in 1998 and later launched Ocular Enterprise, extending the same strategy work into business and media. He is the author of The Formula: Mastering the Recruiting Chessboard.

1998

Founded Ocular Sports

27+

Years in recruiting

Author

The Formula

Straight Answers

Questions Families Always Ask

My kid is good. Won't colleges just find him?

No. That is the single most expensive myth in recruiting. Coaches evaluate who lands in front of them, in the format they trust, at the time of year they are actually looking. Talent gets you considered. Strategy gets you recruited.

When should we start?

Earlier than most families think, and it is almost never too late. Sophomores and juniors have the most room to shape their board. Seniors and portal athletes need a faster, sharper plan — that is exactly what the assessment sorts out.

What does this cost?

The book is $9.99 on Kindle. The recruiting assessment is free. One-on-one work is priced after we talk, because a sophomore with time and a portal athlete with a deadline need very different things and I am not going to quote you before I know which one you are.

Do you only work with football?

Football is the bulk of the work, but 27 years has covered multiple sports, including athletes who reached the NBA and nationally ranked tennis players. The chessboard is the same; the pieces move differently.

What if we already have a highlight reel?

Bring it. Most of the reels I review lose the coach in the first ten seconds — logo intros, music, the best play buried at minute two. Fixing that alone has changed how many schools called back.

Contact

Make Your Next Move

470-452-0295

Atlanta, GA

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